Effective public relations strategies are not one size fits
all. Our strategies are informed by data, practicality on
ground then crafted and carried out with precision and
passion. If your goal is to build brand awareness and
earn trust, we can help you do it.
We can tell your story by developing strong visual and
written content that will engage and influence your
target audiences on all the different digital platforms.
WMC Africa teams take advantage of the different
digital technical features to increase a client’s digital
ranking and level of interaction with stakeholders to
enhance brand warmth.
On call, we have a team of independent and experienced consultants, who are able to offer handson practical help for your business. They can identify strengths and provide advice to reduce weaknesses, in order to unlock growth. Our Business Advisory services challenge and inform strategic decision making while also providing the support necessary to eliminate
bottlenecks in your business.
Marketing and Advertising
We create and design effective marketing and advertising
strategies that uniquely position our clients with their
customers. Great ideas are what we do best because they
change things. From Unique Selling Propositions (USPs)
we have rapidly shifted to Online Value Propositions
(OVPs). OVPs are more than just selling propositions; they
show what is on offer by way of content, products,
services and experiences, to engage online customers.
To ensure your company’s interests are not overlooked,
WMC Africa can develop a suitable public affairs strategy
that both monitors and opens up possible avenues for
influencing policy. It will aim to maintain strong links
with government ministries, legislators, regulators and
regular engagement with stakeholders including interest
groups and the media.
We create and contribute to initiatives that develop,
cultivate and maintain an organization’s corporate
Identity or brand image through well cultivated public
relation strategies and wide spread corporate
communications among all stakeholders both internally
We can strengthen internal communications by helping
management and employees to better understand the
values and objectives that define the company’s
aspirations. An internal communications strategy
defines business goals in communicating with staff and
WMC Africa can plan activities to achieve these goals.
Keeping employees informed of management goals
increases their trust in the brand and encourages higher
Development involves positive change, new ways of
doing things. At WMC Africa we can help clients or
institutions to establish dialogue amongst the relevant
stakeholders and policy makers. We use appropriate
communication tools and platforms to ensure your
message reaches target audiences to trigger behavioural
changes that contribute towards sustainable